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20:20 Retail Data Insight Officially Rebrands to StayinFront RDI

FAIRFIELD, NJ (September 21st, 2020) – StayinFront, a leading global provider of mobile, cloud-based field force solutions, analytics and digital solutions for the consumer goods industry, announced today that 20:20 Retail Data Insight (20:20 RDI) will be rebranded to StayinFront RDI (StayinFront Retail Data Insight).

Headquartered in Fairfield, New Jersey, StayinFront acquired 20:20 RDI in July of 2017, and quickly integrated the big data analytics business into the global StayinFront organization. Since acquiring the business, StayinFront has relaunched the 20:20 RDI website, expanded the number of global markets that 20:20 RDI operates in, and integrated the field alerts solution into their industry leading TouchCG SFA software. This has been complimented by investments in new AI technology and a new Azure infrastructure to provide the optimum cloud-based hosting platform for its clients.

“20:20 RDI is proud to be a division of the global StayinFront organization and is recognized by clients as being innovative and future-focused,” said Andy Foweather, Commercial Director at StayinFront RDI. “It is our aspiration that we will continue to operate with these corporate values and acknowledge the critical role of the parent company in our future development. We are therefore delighted about the rebrand of our company name to StayinFront RDI.”

“The new company name reflects our existing key focus to provide clients with actionable insights and deliver on the StayinFront value proposition of Do More, Know More and Sell More,” said Tom Buckley, Chief Executive Officer at StayinFront. “We look forward to continuing to deliver world-class retail execution optimization solutions to our existing and new clients.”

About StayinFront
StayinFront is a leading global provider of mobile, cloud-based field force effectiveness and customer relationship management solutions for consumer goods and life sciences organizations. Companies of all sizes, in over 50 countries use StayinFront software to streamline sales operations and reduce the complexity, time and expense associated with field efforts. StayinFront products are seamlessly integrated to provide companies with timely, accurate field data and actionable insights, enabling field reps and management to Do More, Know More and Sell More. Headquartered in Fairfield, New Jersey, StayinFront has offices in Chicago, Canada, the United Kingdom, Turkey, Ireland, Poland, India, Australia, Singapore, and New Zealand. Through its StayinFront RDI and StayinFront Digital subsidiaries, StayinFront delivers stand alone and tightly integrated actionable insights and guided selling by analyzing retail images and data to brand managers and sales forces around the globe. For more details about StayinFront products and solutions, visit

StayinFront RDI Contact:
Andy Foweather
Commercial Director
+44 1522 837 252

Media Contact:
Crystal Ozsoy
Senior Marketing Manager
+1 (973) 461-4800 x3390

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